The footer appears on every page, and it cannot miss essential information. In addition, it’s a great way to cross-sell to customers who aren’t ready to make a purchase yet. Below are some ideas to include in your footer.
• Privacy policy, Copyright, Terms of Use, Refund Policy
• Newsletter sign-up
• Sitemap
• Quick Links
• Call-to-Action
• Warranty
• Brand slogan, messaging or taglines.